Tech
Boom




96%
increase in
augmented reality
devices/app use
117%
increase in use
of smart
sneakers/socks
79%
increase in nutrition
and hydration
app use
What tech are runners mostly adopting?
Adoption of running tech increased significantly since the start of the pandemic
MORE TECH
MORE MILES
Access to cutting-edge technology has a positive connection to the amount of miles runners cover


64%
Would run more
Tech helps
us run




50%
more likely to run more with access to bionic legs
57%
more likely to run more with access to a robotic training partner
65%
more likely to run more with access to VR training partner/metrics
What future tech inspires runners to log more miles?
Casual runners are more likely to run more than avid runners when given access to cutting-edge tech